Introduction
I have followed an have gleaned from his wisdom for the past 2 years. When I saw the launch of the new logo, I loved it. However I wasn’t motivated until I saw the video content that were being posted, high quality shots with great edits, especially the framing and colour grading.
This pushed me to communicate the idea of the logo using animation, as this leads to increased engagements, reinforcing the brand identity, and polished content creation. Jimmy White did an excellent job capturing the Don’s personality in the logo and this propelled me the more.
Thank you for watching. Please hit the appreciate button.
